Internet Marketing 2010

Posted February 28th, 2010 by Steve Venter and filed in My Online Business

I know it is a bit late for new years resolutions but then, I’ve been a bit busy offline off late. I’ve done quite a bit of reading where I can though. One of the things that stands out is “site theme”. I don’t mean WordPress theme, rather how you theme your site.

I know this is old hat to experienced internet marketers but us newbies always try to reinvent the wheel. I’ve been trying to smash together multiple themes, or target markets, on one site. Yup, you’ve guessed it, poor returns. Off course, it could also be that these sites aren’t put together to well but that’s another avenue to persue.

So, my belated new years resolution is to review my sites and look at each one to represent a single theme or idea. I’ve started with http://www.petbedsa.com . Have a look, does it make more sense or not.

It appears that theme-ing (my addition to Oxford) is also more and more important for search engines. Please be clear that this does not mean kwyword stuffing. It means that most of what you add to your site must support one overall theme i.e. dogs in my example.

I have a lot of work to do on a number of my websites so I better stop rambling and get working.

As Always, Enjoy what ever it is your’e doing.

Steve

I Discover PotPieGirl

I’ve been trying out different internet marketing approaches and products for a while now.  Like a typical newbie I’ve probably spend more on the latest and gratest than I should have done. Now, however, I’ve discovered PotPieGirl and her One Week Marketing program. What an eye opener!  

For the first time the whole internet marketing environment has been put into perspective. The guide is layed out in an easy to follow manner and it provides a simple, step-by-step process for you to get going with internet marketing.

I’ve spend many hours reading ebooks, websites, books and newsletters but I can honestly say that for the first time all the internet marketing concepts are explained in a manner that makes sense to me. The One Week Marketing Guide and ancilliary materials are written in plain English yet comprehensive enough to give you the confidence to start the program immediately.

Between PotPieGirl’s blog and the materials provided with the One Week Marketing guide I was able to answer most questions I had. It is also a great source of reference for every aspect of internet marketing.

I’m most impressed! You can view my first attempt at a Squidoo Lens Here. I plan to build many more. It is so much fun and I may just earn some money from them too!

Allways Have Fun!

Steve

WordPress – I’m Even More Impressed

Posted May 22nd, 2009 by Steve Venter and filed in My Online Business

Well I thought I was just the bee’s knees having set up a new site using cpanel to load WordPress and eCommerce at Pet Beds but during some research I discovered some even more impressive features of WordPress.

An eCommerce Plugin for WordPress. Yup! You do not have to install eCommerce seperately, unless you want to. You simply load the eCommerce Plugin, activate it and you’re ready to go. Configure your store, load products, add your payment processor and you’re in business.

You can see the fruits of my labours at Luxurious Pet Beds in action. This is the cyber twin of Pet Beds where I ’m testing out different options and settings. The theme is designed to work with the eCommerce Plugin and is free too.

We’ll why don’t you get a site going yourself. It literally took me less than an hour to get the basics up and running. Now the work starts to actually load products and get on with the selling.

Allways Have Fun!

Steve
Get 17 Free AdWords Cheat Sheets, MP3s, and Videos from someone with a proven track record of AdWords success.

WordPress – I’m Impressed

Posted May 18th, 2009 by Steve Venter and filed in My Online Business

I’ve played around with WordPress quite a lot a couple of months ago and then had to cut my online time drastically due to work pressure and so have lost touch with developments.

Over the weekend I decided to set up a test website that I’ve had in mind for a while and decided to use WordPress and eCommerce. I installed both from my domain cpanel using Fantastico de luxe.

Boy, what a pleasure! In less than an hour I had both up and running and could start building the content!

You can see the results here http://www.petbedsa.com . Crazy name I agree, but Pet Beds is what we want to sell. If you have any ideas please let me know. Please visit the Pet Shop while you’re there, its bare bones yet but not bad for less than 2 hours work.

Now I’m full of enthusiam to build the site into a memorable one and with these tools it will only be a pleasure. I still have to solve the headache of a payment processor as our friendly PayPal will not collect money for South Africans but I’ve discovered a few alternative. More about them next time.

Always Have Fun!

Steve
Get 17 Free AdWords Cheat Sheets, MP3s, and Videos from someone with a proven track record of AdWords success.

More On WordPress

Posted September 13th, 2008 by Steve Venter and filed in My Online Business

Well, it is Saturday afternoon and I have now loaded a new theme and a number of plug-ins  for WordPress and all seem to be working well. Now I can get back to working on my promotions. Tomorrow I’ll spend some time to customise my theme and learn more about blogging with this wonderful tool.

Can’t wait to get some comments so that I can learn to drive those parts of WordPress as well.

Steve