Internet Marketing 2010
I know it is a bit late for new years resolutions but then, I’ve been a bit busy offline off late. I’ve done quite a bit of reading where I can though. One of the things that stands out is “site theme”. I don’t mean WordPress theme, rather how you theme your site.
I know this is old hat to experienced internet marketers but us newbies always try to reinvent the wheel. I’ve been trying to smash together multiple themes, or target markets, on one site. Yup, you’ve guessed it, poor returns. Off course, it could also be that these sites aren’t put together to well but that’s another avenue to persue.
So, my belated new years resolution is to review my sites and look at each one to represent a single theme or idea. I’ve started with http://www.petbedsa.com . Have a look, does it make more sense or not.
It appears that theme-ing (my addition to Oxford) is also more and more important for search engines. Please be clear that this does not mean kwyword stuffing. It means that most of what you add to your site must support one overall theme i.e. dogs in my example.
I have a lot of work to do on a number of my websites so I better stop rambling and get working.
As Always, Enjoy what ever it is your’e doing.
Steve
